2012-03-29 Training With Armand

On March 29, 2012, we held a live training session with Armand Morin, our resident expert on the business and sales side of your local listings business.

This session was recorded and is available below. Here is a summary of what is included in this training:

New Service Announcement…

Armand started the session by talking with Sylvie Fortin, owner of Workaholics4hire.com, about the new Local SEO Listings service she has created exclusively for Enlocal Network members. Many members have asked for this type of service, and Workaholics4Hire has created a local SEO listings whitelabel service that is perfect for Enlocal Network.

Member Questions answered in this session…

  • Can you advise us on naming our social profiles vs website/blog?
  • Are there some online videos you could recommend so that I can develop an online video presentation
  • Can you please clarify how exactly having listings set up and optimized in google, yahoo and bing is beneficial or even imperative compared to just google places alone?
  • Is there a list of essential/ recommended plugins (especially for security to ward off hackers) to add when setting up websites using the marketers CMS?
  • I’ve been trying to get the name of the blog into the banner on the top of the blog page … am new to this and I know the answer is simple but need some help. I am using the marketer cms plugin and theme
  • Do you have a template for success url and error url for the marketercms software to link with aweber software.

Primary Training for This Session

In this session, Armand discusses the value of proper prospecting for new clients, and provides suggestions for getting new leads and sales.

  • Cold calling for new prospects
  • Overcoming the fear of rejection
  • Overcoming objections
  • Lead prospecting and sample scripts for telemarketers
  • Getting referrals to your service
  • Advertising sources to generate leads
  • Local Networking Meetings
  • Meetups
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